Is It Worth the Effort?
Over time, we become short on extra hours and skeptical about whether classes will be worth the time or money. This past week, I had the opportunity to apply to attend a free class that required an hour drive each way. The question, "Is It Worth the Effort?" came to mind. (The question also applies to unusual requests by prospective employers and recruiters too.)
The class was designed for entrepreneurs. But it wasn't merely registration that was required. An application needed to be filled out to determine if each applicant was worthy of the free class and two meals provided by the sponsors. The application alone took close to 20 minutes. Why would I consider proceeding?
My thought was that should other entrepreneurs apply, they too would be motivated to get to the next level in their business. The event would present an opportunity to learn something new, network with motivated others and provide a chance to speak with the sponsors and presenter.
Those thoughts turned into my goals for the day. It all proved to come true making the day very worthwhile. I met remarkable people and new doors of opportunity were opened.
The best part was we all had fun in the process and so new potential business became a Smooth Sale!
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