• Elinor Stutz – SmoothSale.net – Sales Training and Motivational Speaking

 

Close More Sales: Tip #68

His cafe is bustling with activity in this terrible economy – why is that?

On the edge of town and away from foot traffic, John Crowley, proprietor of the Aqus Cafe in Petaluma, is enjoying a thriving business while others better located are not. Here are a few insights listed to get you started.

1. Community spirit is his number one priority
2. Introductions are freely made
3. Creative programs have been introduced such as performing artists, author series, film discussions
4. By his giving first, the community gives back by holding their meetings at his cafe
5. Quality food and beverages are available at a fair price

The strategies are based upon building relationships, keeping a positive mindset, and working to help others. I recommend you visit the Aques Cafe to fully understand why it stands out among the crowd. His is a leading example of building client loyalty and closing more sales. His growing clientele has become a Smooth Sale!

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