Must Ask Question to Secure Sale

What is your budget?

It just occurred to me most people in the service industry do not know to ask this question. I was just given a proposal and it was way above our projection.

This turned out to be to our advantage for several reasons. The representative did a fair amount of work and is anxious to secure the sale. I was able to state what our expected cost is and she now needs to scramble to get somewhere close to what we are asking. She would have been far better off to ask upfront what our budget is and then offer a couple of solutions coming near to the request and a little above.

When you follow the approach of asking for budget upfront you will be headed for a Smooth Sale!

Share on Facebook

Speak Your Mind