Attract the Right Job or Clientele: Sales Tip #602

Leverage All You Do

 

For some the word "leverage" seems to be a buzz word. But for me it's more than that, it's a way of doing business, smart business.  It's akin to not reinventing the wheel every time you do something new, and instead building upon what you already have in place.

This technique becomes your live "Linked-In" directory. In regard to your business, as you move to new projects speak to people who have gone before you and ask for suggestions or introductions to potentially interested parties.  Should you be interviewing for a particular spot, think about all those you know in related fields.   Ask friends and associates if they know anything about the company, industry or people there to whom they might introduce you.  

The side benefits may include ideas for events, classes, and new venues.  You may invite the people helping you or those you help to participate.  By extending invitations, all parties reach wider audiences and potentially bring in additional revenue.  On the career side, you increase your potential for finding the better job.

By weaving through your networks amd building upon the relationships, you increase the odds for becoming successful.  At the same time, be certain to hold out a helping hand to those who make similar requests of you.  Using this method you will be headed toward the Smooth Sale!

Read Additional Sales Techniques:

(Paperback and Digital formats)

International Best-Seller: 

Nice Girls DO Get the Sale: Relationship Building That Gets Results 

and

Best-Seller:
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews.

 

 

 

 
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Attract the Right Job or Clientele: Sales Tip #601

True to Your Plan

 

One of the most difficult things about business is sticking to a plan and budget when exciting "opportunities" are presented.  Likewise, when people are job hunting and an incredible "opportunity" is presented, some will jump at the chance to participate.  But this is where entrepreneurs and job seekers may potentially find themselves in difficult situations.

On occasion, someone will offer to promote you across the country "if… "  Creative people particularly can see the big picture and possibilities of the proposed idea.  So they may take a chance, and unwisely invest money in the offered opportunity or business idea.  Others will waste considerable time chasing a job opportunity that proves to be disappointing at best case.  These scenarios set the individuals back in time or even cause some to go out of business.  

Remaining true to yourself and your plan is paramount before accepting any opportunity whether from a friend or new employer.  Create lists of what excites you, what your inherent talents are, and your needs.  Decide which factors are most important to you.  Upon being presented with the next best opportunity, take the time to see if the particulars match with your preferred list.  If not, decline the offer.  

As a business owner, the ability to pay all of your bills must come first; everything else is secondary.  For example, a private desk in a quiet space is almost mandatory but the type and quality is more a question of luxury.  A chair at the desk is a requirement, but an ergonomic chair may either be a requirement or a luxury dependent upon the person doing the purchasing.  Should you happen to be in a need of office furniture, the following link will take you to a site that offers many excellent options:  http://www.arnoldsofficefurniture.com

And that last sentence is the point of this blog.  You have unlimited options on how to operate a business or accept a new job even though the employment market hasn't fully picked up yet.  By remaining true to who you are, you will build your personal brand and ultimately your business.  This is what puts you on the wave of the Smooth Sale!

Read Additional Sales Techniques:

(Paperback and Digital formats)

International Best-Seller: 

Nice Girls DO Get the Sale: Relationship Building That Gets Results 

and

Best-Seller:
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews.

 

 

 

 
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Attract the Right Job or Clientele: Sales Tip #599

Uncovering Hidden Thought

Out on another meeting, I was amazed by the things conveyed to me and not necessarily good on the part of the executive.  The comments led me to be concerned enough to withdraw my name as a contender for business.  Unrest was evident and I didn't want to participate.

Conveying to a trusted peer what happened, John laughed and then said it was my "fault".  But "fault" in this case was a very good thing!  His take on the conversation was that I have a natural style for putting people at ease when we first meet, so much so that much is revealed.

Should you be able to do the same, on interviews you will be able to quickly see and hear warning signs of whether you wish to proceed.  The same is true for pursuing business.

Building on commonality by using story-telling relaxes people to the degree that they begin to confide.  Use this technique in interviews, and you will be Hired!  For business owners, this comraderie builds a returning and referring clientele.  Keeping the conversations private further builds trust and a long lasting relationship.  

When you are able to uncover hidden thought, it becomes a very Smooth Sale!

Read Additional Sales Techniques:

(Paperback and Digital formats)

International Best-Seller: 

Nice Girls DO Get the Sale: Relationship Building That Gets Results 

and

Best-Seller:
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews.

 

 

 

 
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Moving the Process

Whether you are in the process of selling to a client or interviewing for a job, it is important to move the process along or it will be unlikely you will ever make the sale or get the job.  So how do you move the process?

After a well-qualified discussion and insight into the other person's thinking, and should you still be interested, ask,

"Do I sound like the type of employee (or vendor) that you are seeking?"

"Do you have any lingering questions?"

"When would you like me to start (or move forward)?"

These questions get the final issues resolved and every stone is unturned.  This way there is no lingering doubt and you know where you stand.  Clients and employers appreciate the direct communication.  It signals they can count on you to move with integrity when you are working together.  

Once the relationship and trust are built, you are on your way to the Smooth Sale!

Read Additional Sales Techniques:

(Paperback and Digital formats)

International Best-Seller: 

Nice Girls DO Get the Sale: Relationship Building That Gets Results 

and

Best-Seller:
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews.

 

 

 

 
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Attract the Right Job and Clientele: Sales Tip #596

New Career and Sales Requirements

Given I wrote HIRED! and wish to remain current on the job searching process, I did some investigation from a sales perspective.

Companies today have the leading edge as people are hungry for an income.  Candidates are likely to be more motivated to say yes and do a good job, but, read the following true story to decide if they are doing a good job Selling the positions?

Several companies in the same industry required their candidates undergo vigorous training and study – at the candidate's expense.  But it gets better.  One such company spelled out they expected their new hire to foot all car expense requiring extensive driving as well as parking and bridge tollls.  The requriements didn't stop there.  The candidate, will be required to attend many types of networking events, once again, again at their own expense.  

In other words, the job candidate would go broke long before ever making money on the job!

All sales and purchases require critical thinking.  

Is there value attached to what you are buying or selling?  If not how can you come to terms so that everyone is agreeable?

The point here is it is best to remain calm and reflective of your personal priorities before making an important decision such as accepting employment or a new client.  "Qualify and Match" are the sales terms associated with this process.  Remaining true to your personal brand and priorities will help you find the best match in either scenario.  

Lastly,listen to  your intuition as your subconscious usually knows the right answer.  When you do,  you will be headed for a smooth transition and the Smooth Sale!

Read Additional Sales Techniques:

(Paperback and Digital formats)

International Best-Seller: 

Nice Girls DO Get the Sale: Relationship Building That Gets Results 

and

Best-Seller:
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews.

 

 

 

 
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Attract the Right Job or Clientele: Sales Tip #595

The Difference Between Bragging and Branding

 

A friend asked how can she differentiate between bragging and branding.  It's a common question among beginning entrepreneurs who are not accustomed to talking about their accomplishments in crowds. The idea of talking about oneself also plagues many job seekers.   But it is a hurdle that one needs to get over to make a positive impact in the world.

The following should help make the transition into effective branding:

1.  Use a soft tone while stating the facts

No one enjoys hearing someone brag or elevate themselves above others.  So by speaking softly but demonstraing you have value to share, people will pay attention.

2.  Share what you know by teaching

Many formats are available for teaching, it isn't just classroom style today.  Even informative tweets are a form of teaching.  Posting on social media sites without links but just sharing knowledge will help you establish your brand and get noticed.

3.  Use multiple mediums 

By seeking to get word out in a variety of ways, you will reach a variety of learning styles and a far larger population.  This is branding at its best.  Again, incorporating a soft teaching style will attract many.

At the end of blogs, articles and video, let people know how they may reach you.  The information you share should encourage your intended clientele to do so.  And when you notice a change in the quantity and quality of new contacts, you will know you have implemented correctly.  This will also be your path to the Smooth Sale!

Read Additional Sales Techniques:

(Paperback and Digital formats)

International Best-Seller: 

Nice Girls DO Get the Sale: Relationship Building That Gets Results 

and

Best-Seller:
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews.

 

 

 

 
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Attract the Right Job or Clientele: Sales Tip #587

What Does Your Sign Say?

Would you be attracted to a gas station that advertised 20% more?  

Probably not!

But that is precisely what the sign said at the corner station as we passed by in our car.  We never slowed down to ponder buying there but we did laugh!  In very small print and underneath the words, 20% more, we saw fine print speaking of cleaning products that are 20% more.  We guessed they meant the container held 20% more product, but we will never know.

Observation is what will improve your business in many realms.  Learning from the mistakes of others as well as the better things they do will instruct us on the what and how to implement for our own business.  

When it comes to marketing messages, meeting with clients, and creating signs, it is wise to ask others for their input on what the message means to them.  In this way, you will avoid the error of the sign seen at the gas station.  Anything that may be taken in the wrong meaning will be avoided.  

The same is true with interviewing.  Prior to your next appointment, consider the tough questions previously asked or ones you know will be forthcoming to create a message that contains the right meaning in an honest tone.

By carefully monitoring all you do, you will be far more likely to attract the Smooth Sale!

Attend Summer Sales School – many courses from which to choose!

We have an excellent collaboration of sales professionals to help you jumpstart business and build a returning and referring clientele.  Check out the roster of classes to choose the best for you.

Read Additional Sales Techniques:

(Paperback and Digital formats)

International Best-Seller: 

Nice Girls DO Get the Sale: Relationship Building That Gets Results 

and

Best-Seller:
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews.

 

 

 

 
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Attract the Right Job or Clientele: Sales Tip #586

Getting It All Done!

One of the more challenging aspects of working, whether as an employee or an entrepreneur, is the balancing effort between getting it all done and enjoying what you are doing.  Now some people may argue being employed is never enjoyable, but that's not entirely true nor should it be if you can help it.

One of the most effective techniques for accomplishing more in a shorter period of time is to adhere to a running task list and crossing off the items that are completed.  This helps to eliminate "forgetfulness" and speeds up progress.  

But, prior to commiting to a slew of obligations, take time to review your long term vision for where you wish to be.  What is it that you enjoy the most and how may you prioritize the task list to capitalize on these items?  When you do participate in collaborations are these ocmplementary to your own efforts and will you enjoy the work?  If not, then turn the offer down.  In your job, are you able to find rewarding moments to keep you motivated?

In your personal time, too, are you saying yes because you feel obligated or are you able to choose what you enjoy doing at least part of the time and view it as quality time spent?  Given the busy nature of our world, the downtime is our precious time to relax and enjoy to the fullest.  

Allowing yourself the freedom to choose free time and streamlining tasks will keep you on track for also enjoying the Smooth Sale!

Attend Summer Sales School – many courses from which to choose!

We have an excellent collaboration of sales professionals to help you jumpstart business and build a returning and referring clientele.  Check out the roster of classes to choose the best for you.

Read Additional Sales Techniques:

(Paperback and Digital formats)

International Best-Seller: 

Nice Girls DO Get the Sale: Relationship Building That Gets Results 

and

Best-Seller:
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews.

 

 

 

 
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Attract the Right Job or Clientele: Sales Tip #585

Take Advantage of Forgetfulness!

 

Have you ever outright forgotten to call someone?

Have you ever "lost" a business card on your desk?

Has someone forgotten to follow up with you?

It's highly likely "we have all" had a case of forgetfulness, but it is how you handle it that makes the difference.  In fact, handling with diplomacy will often get you the sale!  The first step is to apologize for not being prompt but emphasize you are very interested in renewing the connection.  If  you are in the same area, offer to buy coffee or lunch.  The gesture of goodwill goes a long way!

The first thing to remember is you are not alone in this, so get over the embarrassment to ask for forgiveness.  Very few people will choose not to forgive.  At worst case, if a long time has passed and you did miss out on business, the mere fact that you are honest to admit you made an error may still open up the door for future possibilities.  

Sometimes luck plays a factor too, such as the person having been away on an extended vacation.  I have experienced this scenario myself.  

Admittedly, not remembering to follow-up with a potential employer is not a good idea and there is little remedy for this situation.  Howwever, to avoid in the future, use the calendar on your computer to automatically remind you to follow up!  Likewise, do the same for business appointments and you will never have to apologize again.

Now that we know how to handle ourselves in such a situation, take a moment to consider how another person feels when they call to apologize for having forgotten to promptly follow up with you.  Forgiveness in business goes a very long way to build your brand and your business.  Adapting this policy will soon lead you to the Smooth Sale!

Attend Summer Sales School – many courses from which to choose!

We have an excellent collaboration of sales professionals to help you jumpstart business and build a returning and referring clientele.  Check out the roster of classes to choose the best for you.

Read Additional Sales Techniques:

(Paperback and Digital formats)

International Best-Seller: 

Nice Girls DO Get the Sale: Relationship Building That Gets Results 

and

Best-Seller:
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews.

 

 

 

 
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Attract the Right Job or Clientele: Sales Tip #584

How to Get Past "Stuck"

 

An all too familiar story came my way.  "Shawn" is very ill without  medical insurance and is facing the need for many thousands of dollars for surgery and recuperation.  But as with anything, wihether seeking work or building a business, all dilemmas require teamwork, a large network and creative juices flowing.

In the slow economy when it comes to seeking employment, we need to ask our contacts who they know at companies to get introduced for possible interviews.  This technique bypasses competing with thousands on job postings.  Building business likewise requires meeting many and asking who they know that might be able to utilize your service.  

So in the case of help in a medical situation, the same is true. $25 donations truthfully are going to do little but might put some food on the table.  Behind the scenes, friends and friends of friends need to brainstorm with and on the behalf of others in a similar situation as Shawn.  Organizations might be contacted for possible fund raising or funds might be raised by friends and acquaintances who have the better connections.  

In the meantime, offering creative ideas of how to make money from home without a huge investment as well as connections to people in similar types of work will help too.  Another suggested a mastermind group and yet another offered a healer for Shawn.  But all of these ideas are subject to keeping an open mind.  

To Get Past Stuck:

Be willing to accept help

Be open to ideas

Be ready to take action

Even when disaster strikes, taking remedial action, as myself and friends have done, will usually lead to the Smooth Sale!

Attend Summer Sales School – many courses from which to choose!

We have an excellent collaboration of sales professionals to help you jumpstart business and build a returning and referring clientele.  Check out the roster of classes to choose the best for you.

Read Additional Sales Techniques:

(Paperback and Digital formats)

International Best-Seller: 

Nice Girls DO Get the Sale: Relationship Building That Gets Results 

and

Best-Seller:
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews.

 

 

 

 
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